Building Better Businesses
Through People
Successful organizations understand that having the right people, armed with purpose and clarity, are the key to long-term success, and their most important asset.
Our Mission is Simple
To help businesses grow by aligning talent strategies with business goals and desired outcomes.
But building high-performing teams and sustainable cultures takes more than expert recruitment or training. It requires a connected, strategic, and collaborative approach—one rooted in purpose and action. That’s why we developed The Peeple Way—our proven framework that integrates strategic workforce planning, talent acquisition, and team performance development to drive real results.
Meet Robert (Rob) Hunt - President of Peeple Inc.
At the core of Peeple Inc. is Rob Hunt, a seasoned executive with deep experience in corporate leadership and business operations. Rob has worked with some of North America’s top organizations, including leading divisions within Canada’s largest private enterprise, the Jim Pattison Group. His background gives him a first-hand understanding of what it takes to build, scale, and lead successful teams.
Rob’s passion isn’t just about managing businesses—it’s about unlocking the potential of people to drive business growth. He partners with CEOs, entrepreneurs, and leadership teams to ensure their people strategies align with their business goals. Whether you’re scaling, navigating change, or preparing for succession or sale, Rob helps make sure your team is your strongest asset.
When it comes time to exit or transition, buyers don’t just look at financials—they look at leadership strength, team alignment, and culture. Rob helps businesses maximize their value by ensuring the people side of the business is built to last.
Drawing on years of real-world leadership experience, Rob takes a practical, business-first approach that delivers results. He thrives on helping companies unlock growth opportunities, develop leaders, and build high-performing teams that are ready for what’s next.
For Rob, people aren’t just part of the business—they’re what make businesses work.
What Sets Us Apart
A Business-First Perspective
We’re not just in the people development business—we’re business operators too. With experience leading and working with some of North America’s most successful organizations, we understand what it takes to build and scale teams that deliver results.
Your Goals, Our Focus
We’re more than a service provider—we’re a partner in your success. We take the time to understand your business, challenges, and long-term vision, ensuring every solution is tailored to your unique needs for maximum impact.
Proven Expertise
From hiring the right people to building strategic plans and developing high-performing teams, we’ve helped organizations across industries drive measurable success. With experience across diverse business verticals, we craft solutions that truly work for you.
Our Blueprint for Success
At Peeple, we don’t just solve today’s challenges—we help you build for the future. The Peeple Way is a comprehensive approach that integrates:
Talent Acquisition
Finding and attracting the right people
Strategic & Annual Planning
Aligning your workforce with your long-term vision
Team Assessment
Identifying talent strengths, gaps, and opportunities
Organizational Design
Structuring teams for efficiency, collaboration, and growth
Leadership & Team
Equipping leaders for success
Measure & Perform
Driving engagement, accountability, performance, and results
Clarity. Alignment. Action.
These three principles power The Peeple Way:
Defining your company’s purpose and desired outcomes
Clarity
Ensuring your people, culture, and strategy integrate with your vision
Alignment
Implementing solutions that drive measurable impact
Action
“In working with Rob over the last three years, I've found his capacity to drive to the heart of the matter almost instinctual. In his interviews with my team and I, he's identified key areas that have allowed us to increase the overall performance of the team, and lower turnover.”
Andrew McFarlane, President & CEO Zeemac
Ready To Build A Better Team?
Great teams don’t happen by accident—they’re built with intentional hiring, smart team design, and a clear talent strategy. Whether you need top talent, assess your team, or structure for growth, we’re here to help.